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MALAYSIA - TRADEMARK INFRINGEMENT: When Plus is More




By Clara YIP - Date : 2010-08-14 - Country : MALAISIE - Subject : Litigations - IP Field : Industrial Property


Danone Biscuits Manufacturing (M) Sdn Bhd v Hwa Tai Industries Bhd
[2010] 8 MLJ 500, High Court

The plaintiff, Danone Biscuits Manufacturing (M) Sdn. Bhd. has been manufacturing and distributing ChipsMore chocolate chip cookies in Malaysia since 1990. The defendant, Hwa Tai Industries Bhd, is another manufacturer of chocolate chip cookies bearing the trademark ChipsPlus. The plaintiff brought a trademark infringement suit against the defendant pursuant to s 38 of the Trade Marks Act 1976 based on the grounds that the defendant’s trademark ChipsPlus so nearly resembled ChipsMore that it would likely cause confusion and deceive the purchasing public.

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